Am I in the right place?

I often use my time in the car to catch up on the news and my station of choice is NPR. Today like many other days I got in my car to go to a mid-afternoon appointment and as usual the radio was already turned on. I found myself listening to Moby Dick by Led Zeppelin. An excellent song (imho) but certainly not the typical fare of NPR so I figured the station must have somehow gotten switched (not exactly sure how) so I instinctively reached for the NPR radio preset button and much to my surprise found myself still listening to Moby Dick. The song eventually faded out and the announcer came on and began talking about how John Bonham would often play the drum solo from Moby Dick for up to 20 minutes in concerts while the rest of the band left the stage. At this point I turned the radio off, too confused to stick around and figure out why NPR was talking about Jon Bonham's drum solos.

Innovation is good and I do like when organizations try new things but always be careful not to do something so drastically different that your customers instinctively don't think it is you anymore.

1 comment:

Unknown said...

Last night I listened to All Things Considered and didn't here Robert Siegel...I felt like a fish out of water.